Meet Keely Nations

Growing up without money for clothes, I was often bullied for what I wore and made to feel less than. My mom did her best, but what we could afford wasn’t what the “popular” kids deemed cool. I was teased, flat-chested, and insecure.

I made a promise to myself when I left home: I would never again believe I was the “ugly duckling.” I discovered the transformative power of self-presentation. When you look good, you feel good.

This promise to myself led me to compete in pageants where I became Miss Colorado and represented my state at both Miss America and Miss USA. I later cheered for the Denver Broncos where I gained firsthand experience in style, beauty, and per morning at the highest levels. I transformed outside, but also within by deciding no one had power over me other than myself.

I made a new vow. No woman should ever have to feel the way I once did - unseen, unworthy, or stuck in self doubt.

This promise flourished into KeelyStyle. It began as in-person closet edits and personal shopping in 2009 and has evolved into style coaching - a fusion of my training as a Certified Life Coach and Style Coach through the International Association of Style Coaches. My approach blends psychology, fashion, and mindset work to help women rediscover themselves.

I’m now the proud owner of KeelyStyle Boutique. This is Lincoln’s first vintage and designer consignment shop. I’m finally bringing together everything I love - fashion, transformation, and empowerment. This is a space where women will find curated pieces but more than anything, will find themselves.